Kansas City, MO – XPMatters, a new consultancy dedicated to enhancing employee and customer experience, is proud to announce its official launch. The firm focuses on helping businesses improve loyalty, engagement and sustainable growth through tailored experience strategies that meet the unique needs of retail-based organizations.

XPMatters offers a comprehensive suite of services, including Experience Strategy, Implementation, Program Management, and Insights Delivery. By leveraging advanced data analytics and customer journey mapping, the firm enables organizations to listen to, interpret, and act on critical experience data to foster stronger relationships with both customers and employees.

“Our focus on businesses that rely heavily on storefront sales ensures that we understand the challenges of getting the experience right for every customer, whether in store, online, through an app, or with a call center,” said Ken White, CEO and Founder of XPMatters. “As consumer expectations rise in our increasingly digital world, they’re finding it easier to switch to a competitor. We’re here to help retail businesses meet and surpass those increasing demands.”

White also noted room for improvement in customer experience as a whole, citing a recent Forrester study that found Customer Experience Index rankings dropped for the third year in a row. The same study showed the 3% of businesses identified as “customer-obsessed” reported 49% faster profit growth.

“Forrester’s reporting makes it clear that investing in the customer experience pays off, and we want to help companies that are ready to take that next step,” said White. “We’ll meet them where they are – whether assessing their current state and developing a roadmap, launching or relaunching an existing program, or managing an ongoing initiative.”

With a proven track record in customer and employee experience management, including 12 years at SMG, White brings a deep expertise in designing and implementing programs that deliver measurable results. The launch of XPMatters marks the culmination of his passion for creating meaningful experiences and helping businesses unlock their full potential.

For more information, visit XPMatters.com or email contact@xpmatters.com.

About XPMatters

XPMatters specializes in employee and customer experience consulting for retail-focused businesses. The firm’s expertise includes CX/EX measurement programs, customer journey mapping, action planning, and delivering insights that drive employee engagement and customer loyalty. By aligning strategies with business objectives, XPMatters empowers organizations to achieve sustainable growth and a competitive edge.